Paul, Author at Cohesion Design

Branding Online

January 28, 2021

How to tell the world what you believe.

Coherent branding helps an organisation be identified for what they believe, their values and aspirations. This is no different to everyone of us individually, how we dress, speak, behave and…

Paul

Cohesion Design, thought leadership on branding

Branding Marketing Online

January 28, 2021

Branding in a connected world

The modern day term branding is believed to have been derived from the Old Norse…

Paul

Branding Marketing Offline Online

January 22, 2021

Getting ready for a brave new world

The creative industry can help businesses get ready for a brand new world Now in…

Paul

Cohesion design thought leadership combining good design with good marketing

Marketing

January 22, 2021

Marketing by design

Good marketing + good design = results. Working together in harmony they will attract customers…

Paul

Cohesion design thought leadership - good design and great branding

Branding

January 22, 2021

What is good design?

A picture paints a thousand words; you don’t get a second chance to make a…

Paul

Cohesion Design marketing thought leadership, maximising marketing spend

Marketing

January 22, 2021

Getting the most from your marketing

The end of the year is fast approaching, probably a lot faster than most of…

Paul

Cohesion design thought leadership, creativity at work, insurance branding and design, design strategy

Experiential

January 22, 2021

Creativity: How important is it in the workplace?

“Creativity is just connecting things. When you ask creative people how they did something they feel a little guilty because they didn’t really do it, they just saw something.” –…

Paul

Branding

January 22, 2021

Look after your brand

Starbucks realised this back in 2007 when their Chairman Howard Schultz warned of “the commoditization…

Paul

Cohesion design thought leadership - email marketing design, email marketing top tips

Marketing Online

January 22, 2021

Top 10 tips for email marketing sign ups

Most websites these days have newsletter sign up forms. But how well do you think…

Paul

Offline Online

January 22, 2021

Is keeping it simple the key to achieving credibility and trust?

It is tough for an industry which focuses on risk and worst case scenarios to…

Paul

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Onboarding made easier - Take a look at how we’ve helped UGLE modernise the Freemasons’ employee onboarding with their first ever Staff Welcome Pack. #Freemasons #Freemasonry @UGLE_GrandLodge @WorvellMichelle https://cohesiondesign.co.uk/portfolio/ugle-staff-pack/

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Pool Reinsurance Co.@PoolReinsurance·

21 Jul 1417788819731066885

We are pleased to continue our series of sector-focused risk reports by examining the evolving terrorist threat to the #retail and #hospitality sector ➡️ https://www.poolre.co.uk/reports/retail-and-hospitality-sector-risk-report/ #Terrorism

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22 Jun 2021 1407362085802160136

We believe that client/agency partnerships are essential in delivering design with purpose, for the organisation and its customers. It was great to work with Mark and Simon defining how levels of achievement are recognised.
@CIIGroup #branding #marketingcomms #designwithpurpose

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19 May 2021 1395017031079108613

Offline or online, a well thought through event identity will increase audience engagement and help it linger in their memory long after the event is over.

It was a pleasure to work with @PoolReinsurance on this event.
#eventbranding #branding

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